Art and branding collide again with Weston Frizzell's new series of prints. According to Mike and Otis their new prints represent "the next level of the Weston Frizzell strategic evolution applying a combination of approaches, styles, and ideas to explore the iconography of NZ fine art art and popular culture." Subversive commercialism and the outright audacity of their appropriated subject matter in their latest prints shows the fearlessness that the Weston Frizzell brand has come to signify.
In nine years of working together Otis Frizzell and Mike Weston’s creative partnership has evolved from celebrity artist and his art dealer into a full blown art collaboration.
Described by Artnews as "a high performance art partnership", their Warhol influenced production line methods and an entertainment industry honed promotion and management strategy has taken Weston Frizzell from the street art and pop culture melting pot of Auckland's K Rd into the fine art world. Their output draws heavily on appropriated imagery, style and content presented with satiric and often ironic subtext - Weston Frizzell prints challenge notions of authorship and originality.
Both artists have their roots deep in New Zealand's counterculture . The range of skills and influences they share is diverse and eclectic. The Weston Frizzell partnership equally acknowledges contribution of ideas, craft, celebrity, management, and labour in the production and marketing of shared output of works and in the division of the proceeds.
According to Mike Weston and Otis Frizzell their combined skills and the diversity of influences express an aesthetic that is positioned at the "very high end of the low brow".
We were delighted to receive three new prints, Aotearoa, Aroha and World of Love from Weston Frizzell's latest series this morning.